The Pop Up: A Night of Fashion, Food and Entertainment

D.R.E.A.M. Clothing Presents The Pop-Up; A Night of Fashion, Food, and Entertainment

D.R.E.A.M. Clothing announces The Pop-Up which is a shopping and networking event that will be held on Saturday April 18th, 2015 at the Start Gallery (206 E. Grand River Detroit MI, 48226) in downtown Detroit at 6pm. This will be the 5th pop-up for the D.R.E.A.M. Clothing brand. The event will have multiple clothing vendors, free food and dessert samples, along with musical performances from local Detroit artists. D.R.E.A.M.’s new Dreamcatcher t-shirt will be unveiled at The Pop-Up and sold for a limited amount of time. General admission to this event is $5 upon entry unless one follows all of the D.R.E.A.M. Clothing social media accounts. Entry includes a D.R.E.A.M. Clothing rubber band, access to musical performances and free food samples. Door prizes from Pepsi will be awarded to the first 20 guests who arrive to The Pop-Up. This event is open to the public and the media.

D.R.E.A.M. Clothing has had multiple pop-ups around the city of Detroit including the In the Black Suites and Eastern Market. This time around, founder Caleb Moss wanted to create more of an event rather than just a boutique. Multiple local Detroit clothing vendors will join D.R.E.A.M. Clothing including Fresh Never Fades and Stay Laced. Fortune Catering and Black Bottom Archives will be providing samples of their recipes for the event. Rappers Shaun Carlo and Tish from Detroit based rap group and organization BGK will perform in conjunction with Fuzz who is also a performing artist from Detroit. Determination Media, Metro-Detroit digital marketing company, will serve as the main sponsors for The Pop-Up.
About DREAM Clothing

D.R.E.A.M. Clothing was founded by Caleb Moss in 2011 while he was still a college student at the University of Michigan. The idea for a clothing line came about during a student organization meeting that discussed the paradigm of whether the clothes made the man or does the man make the clothes. Caleb then realized that a lot of clothing might have a brand name but no real value behind the message of the garments. Soon after, D.R.E.A.M. Clothing was founded with the mission of giving purpose to the clothes that people wear along with the overarching message of following your dreams. The D.R.E.A.M. acronym stands for Dedication, Respect, Education, Attitude, and Motivation; five pillars for success.


The Pop-Up Official Flyer

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